I had the opportunity to created a series of animated banner ads for Target's Children's Book Festival. Below you will find a few of my favorite banners from that campaign! Typically the horizontal 728x90 ad is the most difficult for many reasons. But it was the opposite for these ads.
Lee Cosgrove created the original static illustrations for the campaign. I was then able to take the static illustrations and bring them to life using a variety of animation techniques.
Click the thumbnail to watch the ad. Once the ad has completed, click it again to re-play the advertisment!